In the ever-evolving rental market, tenants’ preferences and needs continually change. Landlords and property owners must stay attuned to these shifting preferences to attract and retain tenants. However, some landlords find it tricky to know exactly what renters are looking for, while some tenants struggle to find a property that meets their needs.

As we step into 2023, the demands of renters have undergone a noticeable transformation. Tenants are no longer merely searching for shelter; they crave a living space that provides comfort, convenience, and contemporary flair.

If you’re prepared to enhance your property but uncertain about the initial steps, consider collaborating with a reputable property management firm. They can assist you in determining which amenities to incorporate into your rental property, ensuring its appeal to exceptional tenants for the long haul. Outlined below are some of the top features renters desire in a rental home this year:

4 Must Haves to Attract the Right Renters

renters want


1. Smart Home Technology Integration

In 2023, renters are increasingly seeking properties that offer smart home technology integration. With advancements in home automation, tenants are looking for homes equipped with smart thermostats, lighting systems, security features, and appliances. The convenience and energy efficiency these technologies provide is crucial when choosing a rental home.

Smart home devices enable renters to remotely control various aspects of their living space, enhancing security and comfort. From adjusting the temperature before arriving home to monitoring security cameras through a smartphone app, these features provide a sense of control and convenience. Property owners who invest in integrating Smart home technology will likely attract tech-savvy renters who value the benefits of automation.

2. Sustainable and Energy-Efficient Features

Rental seekers now place great emphasis on sustainability and energy efficiency due to the increasing environmental consciousness.

In the year 2023, tenants who prioritize ecological practices seek rental homes that seamlessly integrate renewable energy sources like solar panels or wind turbines. Energy-efficient appliances and lighting fixtures have become essential requirements.

Renters acknowledge the enduring advantages of energy-efficient residences, such as lower utility expenses and a reduced ecological impact. Properties with green certifications, such as LEED or Energy Star, hold a significant advantage in attracting environmentally conscious tenants. Landlords who invest in sustainable upgrades can position their rental homes as eco-friendly options, appealing to the growing segment of tenants committed to a greener lifestyle.

3. Ample Storage Space and Flexible Layouts

Another crucial aspect renters seek in a rental home is ample storage space and flexible layouts.

Tenants desire properties that offer innovative storage solutions to optimize space utilization. Built-in closets, shelving units, and multipurpose furniture are highly valued features that enable renters to keep their living areas organized and clutter-free.

The ability to accommodate evolving requirements is a crucial factor for renters. They desire homes that can easily adjust to their changing needs, whether it be for remote work arrangements, expanding families, or the necessity of a versatile living area. Rental properties that offer flexible floor plans or additional rooms capable of serving as home offices, fitness areas, or guest accommodations hold great appeal and can attract a broader spectrum of potential tenants.

4. Enhanced Community and Shared Amenities

Renters increasingly prioritize the overall community and shared amenities offered by rental properties. Beyond the confines of their units, tenants seek opportunities for social interaction and a vibrant living experience. Properties that provide communal spaces like rooftop gardens, co-working areas, fitness centers, and game rooms have a competitive edge in the rental market.

Community-oriented amenities foster a sense of belonging and create opportunities for tenants to connect with their neighbors. Shared spaces allow for a more fulfilling and well-rounded lifestyle, especially for those who value a sense of community. Property owners who invest in creating attractive common areas and organizing community events can differentiate their rental homes and appeal to renters seeking more than just a place to live.


As the rental market evolves, the features renters desire in a home continue to change. In 2023, tenants are increasingly drawn to rental properties that incorporate smart home technology, sustainable features, ample storage space, flexible layouts, and enhanced community and shared amenities.

Landlords who adapt to these changing preferences can position their rental homes as desirable options, attracting a wider pool of potential tenants and ensuring long-term success in the competitive rental market of 2023.

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Rent Inspection Checklist: Prepare a Home for Tenants

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About the Author: Patricia Davis Brown

Patricia, like her blog, is not a one-dimensional designer, which is evident in her accolades of 17 national design awards. Over a 38-year career in the industry, she has carved a niche in several areas of design. Licensed in interior design and certified in kitchen and bath design, she offers a full menu of design services ranging from whole house interior design, kitchen and bath design, lighting design, full remodels, commercial design and universal (ADA) design. Patricia is a sought-after speaker in the industry and has been published in many publications as seen on her interior design firm’s website, She writes for such publications as QuinStreetinc, Relaxed Remodeler, and talent offering design tips.